BIMI Checker
Enter any domain to check its BIMI record. We validate your logo format, inspect your VMC certificate, check DMARC prerequisites, and show you how your brand will appear in supported inboxes.
Understanding Your BIMI Check
Here's what each result means and what to do next.
BIMI Pass
Your BIMI record is valid and your logo is ready to display
A passing result means your BIMI record is published correctly, your logo meets the SVG Tiny PS format requirements, and your DMARC policy is set to quarantine or reject. Supported inbox providers can now display your brand logo next to authenticated messages. If you also have a VMC, Gmail will display your logo as well.
- Valid BIMI record found
- Logo is in SVG Tiny PS format
- DMARC enforcement prerequisite met
- Logo is publicly accessible via HTTPS
BIMI Warning
Your record works but has issues that limit where your logo appears
A warning means your BIMI record exists and is technically valid, but there are issues limiting where your logo appears or how reliably it displays. The most common warning is a missing VMC, which means Gmail will not show your logo even though Yahoo and Apple Mail will. Other warnings include SVG format issues or a DMARC policy that meets the minimum but could be stronger.
- Missing VMC certificate (Gmail won't show logo)
- SVG format issues detected
- DMARC policy is only p=quarantine
- Logo file not optimally sized or centered
BIMI Fail
Your BIMI configuration has issues that prevent your logo from displaying
A failing result means no inbox provider will display your brand logo. The most common causes are a missing BIMI record, a DMARC policy that is not set to quarantine or reject, or a logo URL that is broken or not publicly accessible. BIMI requires all its prerequisites to be in place before it works, so start by confirming your DMARC enforcement and then set up the BIMI record.
- No BIMI record found
- DMARC policy is p=none or missing
- Logo URL is broken or inaccessible
- SVG file is not in Tiny PS format
Common BIMI Problems and How to Fix Them
These are the BIMI problems we see most often. If your check flagged any of these, here's what they mean and how to fix them.
No BIMI Record Found
No logo can be displayed
Without a BIMI record in DNS, inbox providers have no way to find your brand logo. BIMI requires a TXT record published at default._bimi.yourdomain.com that contains a URL pointing to your SVG logo file. Until that record exists, no provider will display your logo regardless of how well your email authentication is configured.
DMARC Not Enforcing
BIMI's most common blocker
BIMI is built on top of DMARC enforcement. If your DMARC policy is set to p=none (or missing entirely), no inbox provider will display your logo. This is the single most common reason BIMI fails. You need to progress your DMARC policy to at least p=quarantine before BIMI will work. Use your DMARC reports to identify all senders and align them before tightening the policy.
Wrong SVG Format
Standard SVG won't work
BIMI requires logos in SVG Tiny PS (Portable/Secure) format, which is a restricted subset of SVG designed for security. Standard SVG files exported from tools like Illustrator or Figma will not work. The image must be square, use a solid background, contain no scripts or external references, and be hosted on an HTTPS URL. Many BIMI failures come down to a logo file that looks fine in a browser but doesn't meet the Tiny PS specification.
Missing VMC Certificate
Gmail won't display your logo without one
A Verified Mark Certificate (VMC) is a digital certificate that proves you own the trademarked logo in your BIMI record. Gmail requires a VMC before it will display your brand logo. Yahoo Mail, Apple Mail, and Fastmail do not require a VMC. If you don't have a registered trademark, you cannot obtain a VMC. In that case, your logo will still appear in non-Gmail clients that support BIMI.
Why BIMI Matters for Your Business
Your Emails Look Generic in the Inbox
Recipients Can't Tell Real Emails from Fakes
You're Missing a Competitive Advantage
Your DMARC Investment Goes Unnoticed
Check Your Full Email Authentication with iO™ DMARC
SPF is one piece of the puzzle. Use these tools to check the rest of your email authentication stack.
SPF Checker
Validate your SPF record and confirm which servers are authorized to send on your behalf. SPF is one of the authentication layers BIMI depends on.
DKIM Checker
Verify your DKIM signature to make sure outgoing emails are cryptographically signed. DKIM alignment is required for the DMARC policy that BIMI needs.
DMARC Checker
Check your DMARC policy and alignment. BIMI requires a DMARC policy of quarantine or reject, this tool confirms you meet that threshold.
MTA-STS Checker
Check whether your domain enforces encrypted email delivery. MTA-STS ensures your authenticated, BIMI-branded messages are protected in transit.
TLS-RPT Checker
Verify your TLS reporting setup. TLS-RPT alerts you when sending servers fail to establish secure connections with your domain, so you catch delivery issues early.
Email Authentication Audit
Get a complete picture of your SPF, DKIM, DMARC, BIMI, and MTA-STS configuration in one report. See what’s working, what’s broken, and what to fix first.
Ready to secure your email domain?
BIMI is the reward for getting authentication right. iO™ DMARC manages the entire stack that makes it possible.
Learn About BIMI
What Is BIMI and How to Set It Up
Check Your DMARC Prerequisite
Managed BIMI Setup
Ready to Get Your Brand Logo in the Inbox?
Found issues with your BIMI record? Or just want someone to handle logo setup and email authentication so you don't have to think about it? Let's talk.
Ready to Put Your Logo in the Inbox?
iO™ DMARC converts your logo to SVG Tiny PS, hosts it for you, generates the BIMI record, and can even host your Verified Mark Certificate, so your brand shows up next to every authenticated email.
See BIMI with iO™ DMARC